Work with me
Blockstream’s marketing playbook and Perception’s data, for your company.
Narrative & GTM advisory
For a launch, a raise or a new market.
- Positioning and messaging
- A Perception read of your coverage
- A launch plan: channels and sequence
Retainer or fixed project.
Custom Perception research
For funds, exchanges and comms teams.
- A commissioned report on Perception data
- Who drives a narrative, and how you compare
- Charts you can publish
One-off or quarterly.
Speaking & moderation
Conferences, offsites and investor events.
- Keynotes on Bitcoin narratives, media and AI
- Panel moderation
- English, Spanish or Norwegian
In person or remote.
Fractional CMO
Senior marketing before a full-time hire.
- Strategy, team, agencies and pipeline
- The Blockstream and Xeneta playbook, at your stage
- A hiring plan for your full-time lead
Set days a month, ongoing.
Track record
4 years
Leading marketing at Blockstream
17 to 120
Xeneta employees, from first growth hire on
€1.3B
Value of the three companies I took into Norway
How it works
A 30-minute call
Where you are and what’s stuck.
A one-page proposal
Scope, timeline and price.
We start
Usually with a Perception read of your coverage.



